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Market Specialization Drives Sales Force Reorganization

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August 19, 2014 (Peterborough, NH): In order to facilitate more specialized knowledge of markets and customers, the North American field sales team for NHBB has reorganized into two groups - the Aerospace and Defense Group, and the Medical Device and Industrial Group.

The Aerospace and Defense Group is responsible for selling all of NHBB's high precision products to major aerospace manufacturers - aircraft and engine OEM's and Tier 1/2/3 customers - and defense contractors and subcontractors.

The Medical Device and Industrial Group will continue to expand NHBB's medical products offering as well as develop additional industrial markets.

"Our customer base deserves an approach based on their needs and that's what we intend to deliver with this reorganization," says Jim Geary, VP Sales. "Creating an environment where our field sales personnel can engage with their customers on a more focused level enhances our ability to find the right solution for each of our customer's individual business and application requirements."

NHBB's North American field sales team represents the company's three brands - NHBB, myonic, and CEROBEAR - as well as NMB Rod End and Spherical products from our sister companies in Japan, Thailand, and the UK.